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Welcome to Cyclezone, one of Rotorua’s oldest bike shops and service centres!


Owned and operated by third generation bike shop retailer, Bryce Shapley, Cyclezone is the region’s leading bike shop, serving the Rotorua community and its families for more than 27 years. And with our move to a new, purpose-built store and service centre, we’re perfectly positioned to offer our community more than ever before.
“We pride ourselves on being friendly and approachable, so if you’ve got a sticky question, don’t hesitate to ask for our help.”
Located on a 900 square metre site alongside Rotorua’s main cross-roads, our purpose-built store is easy to find right in the middle of the CBD.


Our team are all avid riders and we’re passionate about sharing our experience with you. 


We are committed to getting people of all ages pedaling on the right bike so they can achieve their goals, whatever they may be – from absolute beginners, right through to the seasoned professionals.

Our commitment doesn’t stop when you ride your bike out the store, we’re dedicated to providing the best possible service to our customers. From the smallest of repairs on your bike to the right advice on a great range of clothing, accessories and nutrition. We strive to ensure that you have everything you need to get on the road or out on the trails.

BIKE RENTALS: New rental fleet now here!


Rotorua has some of the best mountain biking trails in New Zealand – and around the world! Don’t let the fact you haven’t got your bike on your travels stop you from enjoying the very best mountain biking that Rotorua has to offer. At Cyclezone we have a range of mountain bikes for rent / hire, from quality hard tail bikes or high performance dual suspension – we cater for riders of all levels. You can easily ride from our store to the trails and our hireage includes a helmet, puncture kit and a pump. You’re also welcome to bring your own shoes and pedals to fit to our bikes.

We have bikes in every shape and size, the world’s leading bike brands, a huge range of clothing and accessories, a fully equipped service centre, bike fit service, heaps of advice and plenty of free off-street customer parking too. We’re proud to be the exclusive Bay of Plenty supplier for Specialized bikes and accessories.

Getting sorted with the right bike, for the right purpose, for the right person is absolutely critical. The right bike and perfect fit can make all the difference between riding for life – or your chain gathering cobwebs in the garage instead. Riding is good for your health, your heart, your head and your life, and it’s our goal to help you achieve that lifestyle.

We have a huge range of Specialized bikes and accessories to cater for every different size, shape, age, distance, track, speed and everything in between. We have bikes for kids – from big to small to the very small – through to cruising commuter bikes equipped with everything from shopping baskets to bells!

SISWe also pride ourselves on offering an extensive range of clothing to suit your riding style and needs, along with a full range of accessories from helmets and gloves, tools and shoes and a great range of nutritional options available too from Science in Sport, GU, Em’s Power Cookies and Nuun.

Plus our Workshop team are second to none, providing quality service and repair work on bikes from Road to Mountain and everything in between. Along with great advice on maintenance of your bike and know how, with our in store Tech Nights.

Being part of the Specialized global network, we have the ability to order the latest world-leading race winning products and equipment.

If we haven’t already got it, we’ll find it, source it, get it, or organise it for you.


Come and see us or give us a call and let us get you going!


Store hours are:
Mon-Fri 8:30-5:30
Sat 9:00-4:00
Sun : Closed

NAME: Cyclezone Uploaded Image
ADDRESS: 1299 Fenton St, Rotorua
PHONE: +(64) 7 3486610
EMAIL: bryce@cyclezone.co.nz
WEBSITE: cyclezone.co.nz